Altering the Brief (based on idea 4)

AIMS/ MESSAGE

- Instead of demystifying the theatre, this idea works more with the idea of Shakespeare's work, which, as a marketing tool, could lead back to the theatre and will simply spark initial curiosity.
- Maybe instead of showing the "kinetic" side of theatre, this project would probably promote new materials of theatre that are being used more.

AUDIENCE

- This idea would actually help the audience consider "tougher points of Shakespeare" (as stated in original brief) by seeing him and his characters in a new light. So that point can still be maintained.
- Again, not sure it really highlights a huge amount for the theatre, apart from the intended performance aspect and being sponsored/inspired by a theatre company.
--> THEREFORE it is more about teaching them more on Shakespeare than about going to the theatre, although it should still promote aspects of theatre.

LOCATION FOR CREATION

- This idea bases it not really in schools anymore. It's more general, atmospheric places. It should be local places with no pre-determined connotations to them.
- Studios will still probably/ maybe need to be used.

LOCATION FOR DISTRIBUTION

- Not so much pressure to create and publicise my project in schools now as the location for creation has changed.
- Initial "distribution" is the projections themselves as that is the main content made and in question. The next stage of distribution will be the filming of audience reaction, this will then, as stated in the original brief, to be edited and distributed via different platforms.

PROBLEMS TO SOLVE

- Still have to figure out if this approach can "look"theatrical more than film, in some way?