The graphics I tried to produce were intended to make it appear like the character was streaming the video live (like how Ustream works). I was worried about the quality of my graphic design and branding skills, especially as I know this isn't my forte. David expressed the quality of the concept of my idea and that I should focus on the details of this before focusing on the look of it.
Points made:
- Providing more information based on interested gained watching the video?
e.g. link to the original Shakespearian text, link to a performance that's showing, merchandise, specific theatre website, like the RSC (though I think this idea can remain neutral to all theatres and locations for the moment).
- Annotations:
I could use annotations (pictures with links that come up in the video) to link the video to this extra information.
- Building the story:
I also said that it could link to another character's video from the same play, so that the story could gradually evolve through this diary format.
- Public contribution:
Consider whether people could respond to these videos with their own interpretations or to continue the story. Should there be rules, e.g. always in front of the camera, no actors? etc. The material and interest can grow by relying on public contribution (?)
- Homemade feel:
The concept is to target normal people from any background, and help them understand Shakespeare in a completely novel way. It targets young people as it is using these online platforms and methods of communication that the younger generation are recognising and using more and more.
SO......
From this point, I need to:
- Iron out the details of this concept, how it works, how it can be built up, how it achieves all my objectives etc.
- Collect more content (character video diaries) so that I am able to show examples of the story building idea etc.
- THEN, tweek the design of the graphics so it runs a little more smoothly and improved if I can.
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